I’m Leslie Lawson — a creative marketing leader, designer, and visual problem-solver with a passion for bringing clarity and purpose to every project. With a BS in Graphic Design from the Art Institute and a career shaped by both agency and in-house roles, I specialize in bridging strategic thinking with thoughtful design execution. I’m driven by curiosity and collaboration, and I find the most satisfaction in navigating complex challenges — figuring things out, building smart solutions, and helping others do the same.

My creative journey started early. As a child, I wrote and illustrated my own children’s books, finding my place in the art community through storytelling. While that chapter is behind me, it laid the foundation for a lifelong commitment to creativity and communication.

Today, my focus is on elevating brands through meaningful design and strong leadership. I’m passionate about creating systems, visuals, and narratives that serve a purpose, support teams, and drive results. Whether working on large-scale campaigns or fine-tuning the details, I approach every project with care, curiosity, and a can-do mindset.

Outside of my day-to-day marketing work, I also enjoy sculpting as a creative outlet — a tactile, expressive practice that helps me reconnect with the joy of experimentation. It’s a quiet extension of my design background and a reminder that creativity can evolve in unexpected ways.